Meet Mr Beppino Occelli in person

 

Non capita a tutti di incontrare Mr. Beppino Occelli in person!
Not everybody is so lucky to meet him Mr. Beppino Occelli in person!

A volte un prodotto e’ buono, a volte e’ anche ottimo, ma quanto migliore ancora puo’ sembrare se hai un contatto personale col produttore, che vada al di la’ del marketing e della pubblicita’ televisiva?

Food can often be good, sometimes excellent, but  it can be even better when you have a personal contact with the producer: it is something beyond marketing and commercial.

Bene: al Salone del Gusto di Torino – Terra Madre di Torino c’erano tutte le eccellenze del mondo food italiano, e anche alcuni produttori, presenti non solo con il loro brand, ma anche fisicamente.

At Salone del Gusto in Turin some producers of high quality italian food were fisically here.

Nello stand Occelli lo stesso Beppino accoglieva i visitatori, offrendo vino e formaggi, e con molta semplicita’.

Mr. Beppino Occelli in person was at his stand offering cheese and wine.

 

“Non puoi non assaggiare nulla, perche’ se quando arriva il signor Occelli scopre che qualcuno e’ stato qui senza che gli venisse offerto nulla, mi uccide” mi ha detto Umberto Milano, responsabile marketing, quando mi sono presentata allo stand.

You are not allowed to come here without tasting – told me the head of marketing Umberto Milano – ‘cause if he arrives and sees such a thing, I will be in trouble.

E cosi’, giu’ formaggio con frutta secca macerata nella grappa di moscato e vino rosso!

So, go ahead with cheese and wine!

Ero gia’ contenta, ma subito dopo e’ arrivato Mr. Occelli.

I was happy tho, but in the end Mr. Occelli showed up.

Per me, che da sempre amo le vallate Monregalesi, dove abito, e cucino coi prodotti del territorio, e ho condotto per anni visite guidate alla Stagionatura e al Castello di Casotto (spesso anche con turisti francesi molto curiosi delle nostre tradizioni), poterlo conoscere e’ stato davvero emozionante.

I have been loving our valleys  around Mondovi since a long time, as I live there, and I have also been a tourist guide at Stagionatura and Casotto Castle for many years in the past (lots of tourists from France are very interested in it) therefore I was delighted to meet him.

Immediatamente – a pelle, come si dice oggi, anche se a me questa espressione non piace- mi e’ parso una persona semplice e solare: sembrava anche contento quando gli hanno detto che io preparavo ricette con le sue eccellenze, e che ero (troppo buoni) un riferimento locale molto importante per loro.

I immediately liked his friendly behaviour; he was happy to know I was used to cooked with his products and act as a kind of consultant for his firm.

E’ rimasto colpito, e cosi’ ci siamo trovati seduti assieme a parlare delle vallate, e di Frabosa Soprana, dove abito.

We sat at the table and talked about Frabosa, where I live.

Abbiamo scoperto di avere conoscenze in comune (logico, in paesi dove se conto tutti gli abitanti -frazioni incluse- arrivi a stento a 800 anime) e lui sa perfettamente dove abito.

We also discovered he perfectly knows the exact place where I live and that we have some friends in common: no wonder, in a place where you can find just nothing more than 800 people!

Quando dico perfettamente, intendo proprio quello: abbiamo parlato di dove si trova il mio chalet, e del fatto che una mandria di Occelli era ospitata a 50 m da casa mia, anni fa, presso Andreino.

If I say perfectly, I mean perfectly: Mr. Occelli yeas ago owned a herd hosted in a stable any longer than 50 m from my chalet!

Il signor Bepino ricordava perfettamente quanto Andreino fosse malato.

He also remembered that the stable owner, Andreino, was ill and had some problems concerning his health.

Perche’ vi dico questo?

Why do I tell you all this stuff?

Perche’ sono i particolari che fanno l’eleganza, o la differenza, nel nostro caso.

Cause it’s details that build the elegance of the ensamble.

Se ti occupi cosi’ a fondo dei tui affari da sapere di chi e’ la stalla dove e’ alloggiata una mandria che fa latte per te e da conoscere il suo stato di salute, vuol dire che ti prendi cura di tutto.

If you take care of your business in this way, deeply to know even where a specific herd of yours is located and who’s the owner of the place and what health problem he has, this means you take care of everything.

Per questo i tuoi formaggi sono eccellenti e noti in tutto il mondo.

This is why your cheeses are well known all around the world.

E per questo il tuo burro e’ cosi’ buono.

This is why your butter is so good.

Che devo dirvi? Quando il signor Occelli ha detto che le mie qualita’ di guida e di foodblogger non sarebbero state dimenticate dalla sua ditta, sono stata contenta.

What more? When Mr. Occelli said my foodblogger and tourist guide skills were not to be lost, but enhanced, I was just “a little” happy.

Volete visitare la Valle Casotto, almeno virtualmente?
Andate sul sito  eatinerari.eu, cliccando
pulsante

 

1.092 thoughts on “Meet Mr Beppino Occelli in person

  1. Sono già nervosa pensando al fatto che tra poco lo conoscerò. La passione per quello che fa si vede: non tutti si rimboccano le maniche, in una fiera internazionale, per lavore il proprio prodotto. E quella passione si sente nel palato di chi mangia.

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